Barry Eigen 



Leadership, Teambuilding, Sales & Service

About Barry Eigen
Barry Eigen is the founder, and former President and CEO of HealthCall Corporation, a nationwide distributor of medical equipment and franchiser of medical retail stores. During his nearly 25-year tenure at his company's helm, it grew from a single location to outlets in 385 cities, in 45 states, from Maine to California, and from Alaska to the Virgin Islands.

Eigen originated the Annual Sickroom Service Home Care Seminar and Exposition held at Milwaukee's MECCA and Arena which, over an 18-year period grew to become the largest, national home care focused medical products Conference and Trade Show in the country featuring three full days of classes conducted by a faculty of 45 health professionals, and a 500-booth exhibit hall. In it's last four years, the annual conference drew more than 2,500 people from all 50 states and Canada, and was listed as the 16th largest convention in Wisconsin.

Since selling his company to a multi-national corporation in 1985, Barry wrote the award-winning employee motivation book How To Think Like A Boss And Get Ahead At Work.

Speech Topics

One

In this lively, fun and fast-moving program, Barry gives his audiences skills they can use immediately-practical tools for stimulating initiative and accelerating performance. He reveals a hidden workplace belief that sabotages companies and the people who work for them. With abundant humor, he describes "The Magnificent Seven," the characteristics great managers look for in employees they would promote. They include: Courage, Thinking, Trustworthiness, Clarity, Initiative, Service and Vision. These are the qualities, Eigen says, that mark all top performers-qualities all good managers should encourage and teach. This is a message that can be tailored for audiences consisting of all employees, or all managers - and Barry loves audiences that contain both.


Two

Discover how to make customer satisfaction your number one competitive advantage! Giving great service is only as good as the ability to put one's self in the customer's frame of mind. Too often employees see the customer as the problem: a faceless voice over the telephone, a demand in front of the cash register, part of the lunch rush. In this program, Barry shows how to get everyone to appreciate that creating happy customers is the whole point. He describes: The real purpose of giving service-the principle motivator of fabulous service; how to recognize and eliminate the "El Cid" Syndrome-the destroyer of customer satisfaction; the secret of giving effective criticism-the art of give and take... and more.


Three
Not theory - this program is the real "How To." Barry speaks from solid selling experience having sold everything from magazines door-to-door, to $50,000 franchises in the corporate boardroom. He founded HealthCall Corporation in 1965 and, during the 23-years he served as his company's president, sold more than 75% of its 385 franchises personally. Learn the three stages in the development of a true sales professional. Discover the 12 things all sales pros must have to be successful and learn how to use them to increase business. Uncover the selling secrets of the pros: how to get past the "palace guard," the best time to make a sales call, how to parry the toughest questions and be heard above the competitive din. And most important, learn the art of closing the sale. Find out how to profile the buyer and recognize who's hot and who's not. Learn to identify the prospect's buying motive and employ the 9 surefire closes that will raise your business to the next level.


Four
Business "Soul" is the substance of what we give customers after we've dazzled them with expertise and captivated them with benefits. Not theology or religion, business "soul" is the glue that cements great working relationships. Barry shows people how to stop hiding behind their professional PERSONAS - their "at-work" masks - and start making the connections that create lasting relationships. This is a practical presentation of what motivates people deep down. In one sense, Eigen says, this is also a sales seminar. Because whether one is selling a product, a service or a point of view, the seller's success increases with the ability to see all sides of an issue, beginning with appreciation for the other person's perspective.

KEYNOTE FEE CATEGORY:  $5,000*

* Honorarium can vary depending on presentation length, distance to venue and many other factors. All fees are plus travel expenses and subject to change, so please call for an exact quote.

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