Picking
Wal-Mart’s “POCKETS”©
“Strategies
of the World’s Largest Company”
THE
SPEECH: Based on his first book, What I learned from Sam Walton: How to
Compete & Thrive in a Wal-Mart World, this speech reveals “The Wal-Mart
Way” through a discussion of the 7 key strategies of Wal-Mart. Using
storytelling, humor, inspiration and his real world experience working with Sam
Walton as examples, Bergdahl unveils those seven strategies. He uses the
acronym, “P.O.C.K.E.T.S.”, which stands for Price, Operations, Culture, Key
Item Promotion, Expenses, Talent and Service. Bergdahl believes, “Finding your
unique niche in the marketplace or “POCKETS” is the key to success no matter
what market or business you are competing in!”
In this speech he explains
the key to each of Wal-Mart’s seven strategies, and the Best Practices, that
have made Wal-Mart the World’s Largest Company. More importantly, Bergdahl
will discuss specific strategies that audience members can take away from “The
Wal-Mart Way” to make their businesses even more successful. Conference
participants will learn techniques other companies have used successfully to
compete, survive and thrive in a Wal-Mart World! He also reviews a checklist of
success strategies and tactics audience members can implement in their
businesses immediately upon return. Whether your conference participants love
Wal-Mart, or hate Wal-Mart, if they are in business anywhere around the globe,
they will benefit by “Picking Wal-Marts POCKETS!” Note: Bergdahl will tailor
his remarks to support your brand and conference theme!
MODERATOR/PANEL
DISCUSSION: Bergdahl is available to supplement this speech by either
moderating a panel discussion or participating in a panel discussion.
BOOK SIGNING: This
program can be supplemented by providing conference participants with a copy of
one or both of Michael Bergdahl’s books:
Book #1 - What
I Learned from Sam Walton: How to Compete & Thrive in a Wal-Mart World
Book #2 - The
10 Rules of Sam Walton: Success Secrets for Remarkable Results
Note:
Bergdahl is available to personally sign copies of his books!
Return to Bergdahl's Page
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